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..and more in the latest data from WSL Retail.
January 6, 2011
By: TOM BRANNA
Editor
After five years of analyzing the shoppability of 24 categories, shoppers still find that it is hard to choose products in 21 categories because there are too many choices, noted WSL Strategic Retail in a new report.Among the most difficult categories from which to choose are computers, cell phones, beauty products, sanitary protection and pet food. Most shoppers go into “autopilot” when faced with difficult decisions narrowing down their choices according to price (47%), buying what they alw...
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